How social is your brand..? Well it all comes down to smart brand design. A brand doesn't necessarily need to spend a gazillion $$ on advertising to stand up and get noticed. It' all comes down to a couple of simple things. Does your brand identity stand up to really identify with and engage your target audience ...hmm? So I beg the question...does your brand have the right personality..? Are you maximising on that personality? White Tiger Creative - Graphic Design Melbourne is committed to creating engaging brands. I like to call it smart branding. Redefine your brand habitat, be clever, be smart, be creative.....brands can command attention on any budget. It's all about the brand stage, creatively building the theatre and maximising on how you use it. Contact me if you're keen to hear more, or post a comment - I'd love to hear your thoughts.