CHIVANA.life
CHIVANA International - Brand Styling. As a complete start up business, this project involved both strategy and design. From creating the name to strategically designing the brand architecture, branding, look and feel with stylistic overlay. Whilst the brand was born in Byron Bay, it moved 6 months later to Paris. We evolved the style with the a new blog and custom designed Parisian style illustrated design elements to harmonise both cultures. I loved working with Barbara on this project which allowed me to tap into my fashion design background. The finished brand look and feel is is a fusion of cultures designed to harmonise Chivana's international style. @whitetigercreative
